Special Gallery · XXIV · The Museum of Everyday Living

The Penny Postcard

The story of this hall

In March 1907 the Post Office finally allowed a written message on the left half of a postcard's back, and America went wild. Within a year the mails carried the better part of a billion cards - Main Streets, courthouses, trolley parks, hotel porches - each one a town holding itself up to the light. The messages were nothing and everything: arrived safe, wish you were here, look at our new depot. For a penny, distance shrank to a picture and one line. Nearly every American shoebox still holds a few. This hall holds hundreds, and like the cards themselves it goes nowhere in particular: when you reach the last rack, turn around and come back - arrived safe, wish you were here.

1898–1918

Patriotic postcard
YMCA postcard
Graf Zeppelin Test Flight postcard
American Red Cross postcard
Postcard of Av. Revolucion
Postcard of Post Bischbrunn
Untitled Postcard (Woman with Boy on Stand)
Horn & Hardart's Automat postcards
Horn & Hardart's Automat postcards
Historical postcards of New York City
German World War I photographic postcards
Postcard of Loie Fuller portrait with handwriting by Fuller
"The Home Stretch in Florida" - postcard to Frederick Hoeing
Postcard of Henry O. Tanner's Christ at the Home of Mary and Martha
[Back of picture postcard showing address]
"You can still buy picture postcards of the scenery"

16 of 16 frames hung

The hall ends here. There is no far door — you go back the way you came.

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